PowerBar
![PowerBar Hersteller-Logo](https://www.body-attack.de/bilder/images/1550.png)
The 1986 product from a Canadian endurance athlete was the first product to launch the PowerBar, which he developed together with his wife and nutritionist with the aim of ensuring the energy supply of athletes. PowerBar products became very popular with athletes and the company grew rapidly. PowerBar has been part of the Swiss Nestlé Group since 2000. PowerBar was acquired by Post Holdings in 2014.